A plant in the Acme area that will be operating to sell and market Italian sausages could soon be in operation.

The Sunterra Farms is still under construction with the outer shell being completed, but still waiting on the inside to be finished.

"We're shooting for the plant to be ready to commission in the fall. The hope would be to start doing salami production not too long after that so that we would have product available, that was produced there, for our stores and other customers late in this calendar year," stated David Price, Director and founding member of the Sunterra Group.Dave Price Sunterra

The reasoning for a new plant originated from a partnership with Soleterra d'Italia and the Simonini Family, which deals with salami styled meats, in Italy.

The Price family operates the Trochu Meat plant and the Simonini family quite enjoyed their quality of product and vice versa.

"We're both investors in the Solettera company. My brother Ray spends a reasonable amount of time traveling back and forth to Italy to make sure that we've got things organized the way they would do it in Italy. They will also be sending technical support people to ensure that the processes that are involved in this specially designed plant are followed to produce the product that we know and they know we want to have," Price outlined.

"At this point we're pleased with how everything has been coming together. The Simonini family are great people to work with and philosophically they align. We've had great cooperation with local jurisdictions, Kneehill County in particular, so that made it possible to move quite quickly."

Price mentioned that one of the things they're currently doing is importing the product from Italy, which will be very similar to the product that they will market themselves.

"In our Sunterra stores and in other locations, there are solely Soleterra products being marketed today and they're being received well by customers. The actual marketing side of the business is getting a head start and as we move to having Canadian produced product, we expect it to fit into the flow and increase the supply."

Questions, comments, or story ideas? Email us at [email protected]

(Photo submitted; David Price of Sunterra Farms)

 

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