Local business owners should feel encouraged by a new poll on what Canadians want from small businesses.
The RBC Small Business Poll queried 2,000 people across the country and found that 88 per cent said they would support local a local business whenever possible, while 57 per cent would be willing to pay a little more to shop local.
"It's a positive to see that they are looking to support small business, but they do come with a specific set of needs and wants," responded Heather Bitz, Executive Director of the Drumheller and District Chamber of Commerce. "If businesses can accomodate that, I think that will definitely help those small businesses see a positive business growth."
Almost 70 per cent of respondents said they would spend more at a local business if they accepted more payment options, including 'tap to pay,' Apple Pay or Android Pay. Among millenials, three out of four would help a local business by promoting them on social media and two out of three already engage with businesses through social media.
"Businesses, I think, sometimes look at social media as a bit daunting, but certainly there's lots of tools out there to help," noted Bitz. "The Chamber, through our Lunch and Learns, has been looking to that to build some of those topics and put some information out there."
"Whatever we can do to keep them here, if it's a matter of accomodating the payment methods that we're accepting, whether it's tap to pay or the Apple or Android pay, it's a start and it's a positive step to keeping those consumers local," she concluded.