It looks like Drumheller, or the rural area immediately around it, will be taking part in an annual event this summer to bring city people back to the farm.
Open Farm Days is a two day event in August designed to give Albertans an opportunity to experience the farm and understand where their food comes from.
"I think there's a disconnect between what city folks are looking to see and what locals might have to offer, but that's why we're involved in the project, to help local farmers understand how they can monopolise on this," explained Brock Harrington, General Manager of Community Futures Big Country.
He's looking for farmers and ranchers of all types willing to open up their land to visitors eager to learn what happens before their food reaches the supermarket.
"You're not allowed to charge admission to come to your location, but you are allowed to realise monies by doing other things," Harrington explained. "You could be selling them pies, you could be charging them to go on a hayride, you could be charging people to go horseback riding; things like that."
He's working in conjunction with Starland County to encourage local producers to open their properties for a couple of days.
"There's a real focus on a culinary event," added Harrington. "Whether it's a long table dinner outside at someone's ranch or it's a buffalo barbecue at a local community hall, that's one of the top priorities for this year."
To learn more about Open Farm Days, follow this link. To learn more about what it means for Drumheller and Starland County, contact Brock Harringtonat Community Futures in Drumheller.