On Wednesday, November 21, Munson welcomed 40 plus people to discuss the future of agricultural entrepreneurialism.
During the From Farm To Table marketing workshop; Keynote speaker Lance Neilson from Alberta BBQ Box spoke of his journey in getting products from his farm right into the hands of consumers. Members of a panel also spoke which included Shelly Rymal from Sage Valley Marketing, Justine Berry from From Farm to Table and Alex Kreno that gave pointers on how to make an impact using social media.
"It's a way for people to market their individual products or work together with other people of a like mind," explained Alison Roppel from Community Futures Big Country about what From Farm to Table stands for. Community Futures, Starland County and Alberta Culture and Tourism also sponsored the event.
From Farm to Table connects those who have business ideas revolving around the agriculture sector of trade, farming and business an then explains how one can market their own business in order to create an online footprint and how to cut out the middleman.
"If people do have products that they want to market direct to consumers or Farm to Fork, as it's called, then we can help them too," said Roppel.
Another fact that From Farm to Table brought to its guests on Wednesday night is the reassurance that consumer can actually see where their food comes from, what it is fed and the process it takes to get from the farm to your fork.
"It's important to know where your food comes from. A lot of consumers are interested in knowing the people who actually produce their food."